Radio.co Marketplace/Email Playbook: Radio - 30 Email Templates for Radio Stations
'Email Playbook: Radio' course thumbnail.

  • $19

Stop writing emails from scratch. Use 30+ templates to drive tune-in, promotion, and revenue for your radio station.

  • Download
  • 1 File

Crafted with proven email marketing techniques to maximise open rates and click-throughs. Hit your goals, whether it's growing your audience, promoting events, or increasing revenue.

James Mulvany in recording studio with equipment.

About me

Hi, I'm James.

We know that email marketing is a powerhouse, generating an average return of $42 for every $1 spent. But radio teams are busy. That's why we've leveraged proven email marketing techniques to craft this playbook. It gives you 30+ professionally written, ready-to-use templates specifically designed for radio. We want you to stop wasting hours writing outreach and promotion emails and start maximizing open rates and click-throughs immediately.

What you will get.

Get instant access to a PDF containing over 30 copy-and-paste email templates, specifically designed to help your radio station engage listeners, promote content, and drive conversions.

  • 30+ Radio-Specific Templates

  • Instant PDF Download

  • Zero writing from scratch—just copy, paste, and tweak

  • Crafted with proven email marketing techniques

The Perfect Welcome Email

A 'store front' email to onboard new subscribers, immediately showcasing your station's best content, shows, and features to drive instant tune-in.

Winning Competition Announcements

Use our templates for giveaways, raffles, and freebies to drive maximum engagement and excitement while growing your listener data.

The Art of Recruitment & Volunteers

Attract high-quality volunteers and candidates for work experience with compelling outreach copy that sells the opportunity.

Promote New Music, Presenters & Shows

Get your audience excited about exclusive content and new programming with templates designed to boost initial tune-in and recurring listening.

Drive Conversions & Revenue

Every template is designed to maximize open rates and click-throughs, helping you hit your goals for audience growth, event promotion, and revenue generation.

Tested and Proven Copy

These templates are crafted using proven email marketing techniques, ensuring your message lands effectively and motivates action.

Sarah M headshot.

Sarah M.

Program Director, 98.7 The Beat

"Very useful. The templates have made it so easy to connect with our listeners on a personal level. Our open rates have soared!"

John P headshot.

John P.

Marketing Manager, Radio Rock 101

"I never knew how much of a difference targeted emails could make (even from templates). Highly recommend."

Emily R headshot.

Emily R.

Social Media Coordinator, K-HITS 96.3

"Like a shortcut home, we've saved a bunch of time. And our listeners are responding back! A must-have for any radio station."

Are these templates right for me?

Stop wasting time writing and start driving results

This playbook is for anyone in radio—from small community stations to commercial broadcasters—who wants to leverage the massive ROI of email marketing without the hassle of writing every message from scratch.

person setting up for podcast interview in studio.

For Program & Marketing Directors

Systematise your outreach and promotion efforts. Instantly deploy professional-grade emails for every occasion, freeing up your team to focus on on-air quality.

For Small Stations & Community Radio

Access professional-grade marketing copy without the need to hire an expensive copywriter. Simply copy, paste, and personalize to match your station's tone.

For Anyone Focused on Revenue & Growth

Email is a conversion machine. These templates are your shortcut to driving higher tune-in, selling event tickets, and increasing sponsorship engagement.

Frequently asked questions

What's included?

1 PDF download containing 30 templates ideal for radio stations to engage listeners and drive conversions.

Templates include:

  • Welcome: Roundup of the station to show off the 'store front'.

  • Recruitment: Drawing in volunteers and those looking for work experience.

  • Competitions: Announcements for exciting giveaways like raffles and freebies.

Plus, more on new music, presenters, and exclusive content.

How do I use the templates?

Copy, paste, and tweak.

Just add to any section with brackets [] or expand on the template as a whole so it fits with your station's tone.

Will the templates work for any type of station?

Yes. The idea is to offer broad stroke templates so you can tailor them to fit your station's identify for any occasion.

What if I'm not 100% happy with the templates?

Being upfront: we want you to be completely happy with your purchase. But we understand if they've missed the mark.

Reach out to the team at hey@insider.audio and we'll work to either resolve the issue or refund your purchase.

  • $19

Download 30+ email templates.

  • Download
  • 1 File

Stop writing from scratch and start driving conversions today. Get your copy-and-paste playbook now.